Campaign precision is a balance between two complaints: "too much noise" and "too quiet". In v2 each one has its own levers, and the weekly campaign review in the Telegram bot makes the diagnosis for you - start there.

Too many irrelevant signals

Work through the levers from top to bottom - each next one is stronger:

1. Stop words - the cheapest filter: everything it removes is free. Add the noise markers of your sources ("looking for a job", "rent", competitor names).
2. Micro-context - write the "who is NOT a lead" half: that is what cuts off the similar-but-wrong posts (job ads, roundups). Once saved, the AI expands it into a full prompt itself.
3. The "What to check for leads" switch - if it is set to "Every message", switch back to "Only messages with my words": the AI will stop reading everything (and spending a credit on each message read).
4. Sources - look at "Top chats" on the Home page: if one chat produces many signals and zero replies - remove it from the campaign.

Too quiet

1. Check whether the campaign is searching at all - quiet campaigns on the dashboard state the reason honestly: the account disconnected, the credits ran out, the campaign is paused. That is fixed faster than any wording.
2. Widen your keywords - but differently for different channels. For Telegram, add synonyms and colloquial phrasings. On Threads/Reddit/LinkedIn/X/Bluesky/Hacker News phrases almost never match (the word goes into the platform's own search) - there single unambiguous words work, and inflected forms go in as separate keywords (details in the keywords article). The wizard shows a trial run of your words against history - zero matches is visible before launch, and the weekly review in the bot names the specific dead word.
3. Add sources - more chats/subreddits on your topic.
4. Soften the micro-context - too strict a description filters out real leads too: check the "AI-filtered" view in the Feed; if there are proper leads in it - restore them with the "This is a lead" button and simplify the description.

Quick diagnosis by the funnel

The funnel on the Home page (Messages → Keyword matches → Checked by AI → Filtered by AI → Signals) shows exactly where the flow is lost:

• many messages, few matches - the words are too narrow;
• many matches, almost everything filtered by AI - the words are too broad or the micro-context is too strict;
• empty at the top - the problem is with the sources or the account, not with the words.

Tip: change one lever at a time and look at the funnel a day or two later - otherwise you will not know what actually helped.